Just add water...

...and we take whatever shape your project needs.

An Ad Guy is a "virtual" ad agency, a way of delivering top-notch advertising talent directly to businesses that want it without the overhead of traditional agencies.

I am Melton Cartes, the chief Ad Guy, and I can help you extend your marketing/advertising by helping you be more clever with your ad budget.



The latest thoughts from An Ad Guy.

Here you'll find advice for large established businesses and small start-ups, for immediate results as well as long-term growth. I hope you find this site helpful, enjoy reading and come back often. Thank you.

WordPress: What is it? How do you use it? Why?

January 1st, 2009 by Melton Cartes · 3 Comments

If you have a business, for profit or non-profit, and want to have an online presence, you’ll need to have a website. That’s where things get complicated very quickly.

WordPress to the rescue. There are other options out there but WordPress is a very good one and has been in use for several years by large and small endeavors. So, it’s tested. [Read more →]

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→ 3 CommentsTags: Tips · Updated · WordPress

Advertising Development and Graphic Design

February 15th, 2010 by Melton Cartes · No Comments

Advertising is not about selling. Advertising is the process of creating communication pieces that persuade a target audience to have a new understanding and appreciation for a product, service, company or cause. [Read more →]

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→ No CommentsTags: Advertising · Graphic Design · Portfolio · Services

But Microsoft doesn’t make PCs…(updated)

October 3rd, 2008 by Melton Cartes · No Comments

You’ve seen the new Crispin, Porter + Bogusky campaign for Microsoft, first the Bill Gates/Jerry Seinfeld roadshow followed by the supposed next phase of the plan, the cavalcade of real people and celebrities claiming to be “a PC.”
Can this dude make Microsoft Cool?This first came to my attention with the cover of Fast Company’s June 2008 issue that pretty clearly asks if CPB’s Alex Bogusky can make Microsoft cool. While the article itself quotes Andrew Keller, one of CPB’s co-executive creative directors saying “To try to be cool is to not be cool,” the resulting campaign does just that. [Read more →]

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→ No CommentsTags: Pop Culture · Strategy · Updated

Logo Design – (Updated)

March 9th, 2007 by Melton Cartes · No Comments


What to Look for In Your Next Logo or Corporate Identity Design

You are a business

You are looking for something of which you can be proud. Something that clearly and completely communicates what your business does and stands for. Or you want a logo that will make you money. [Read more →]

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→ No CommentsTags: Corporate Identity/Logo Design · Portfolio · Tips · Updated

Services

February 15th, 2010 by Melton Cartes · No Comments

These are the services An Ad Guy offers. By taking a more practical approach to your marketing/advertising needs, An Ad Guy can cover just what you need at the moment or all of your needs. [Read more →]

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