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	<title>An Ad Guy</title>
	<link>http://www.anadguy.com</link>
	<description>A Virtual Ad Agency</description>
	<lastBuildDate>Mon, 05 Jan 2009 23:53:49 +0000</lastBuildDate>
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		<title>Lucia Comnes, live at The Living Room!</title>
		<description><![CDATA[
An Ad Guy client and rising world music sensation, Lucia Comnes is attending the Association of Performing Artists Presenters conference in New York City, January 9th-13th. While there she&#8217;ll be performing a free showcase concert at The Living Room, 154 Ludlow Street (between Stanton and Rivington), New York, NY 10002, 212-533-7237.
Music from Ireland, Greece, Turkey [...]]]></description>
		<link>http://www.anadguy.com/2009/01/03/lucia-comnes-live-at-the-living-room/</link>
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		<title>WordPress: What is it? How do you use it? Why?</title>
		<description><![CDATA[If you have a business, for profit or non-profit, and want to have an online presence, you&#8217;ll need to have a website. That&#8217;s where things get complicated very quickly.
WordPress to the rescue. There are other options out there but WordPress is a very good one and has been in use for several years by large [...]]]></description>
		<link>http://www.anadguy.com/2009/01/01/wordpress-what-is-it-how-do-you-use-it-why/</link>
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		<title>HAPPY NEW YEAR!</title>
		<description><![CDATA[I think 2009 is going to be a great year for many. I think good things are going to happen.
I hope it&#8217;s great for you and yours and I hope we all can help make it greater for more and more people around the world.

    

	]]></description>
		<link>http://www.anadguy.com/2008/12/31/happy-new-year/</link>
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		<title>An Ad Guy signs a new client.</title>
		<description><![CDATA[An Ad Guy has signed Temple, maker of 100% natural and blessed Mantra body moisturizer, as a client for marketing strategy, corporate identity and advertising. We look forward to working with Temple, consolidating and focusing their key message and helping communicate their mission to the world. Stay tuned for developments as work progresses.

   [...]]]></description>
		<link>http://www.anadguy.com/2008/12/04/an-ad-guy-signs-a-new-client/</link>
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		<title>How Bad (Automobile) Marketing Ruins a Country&#8217;s Economy and How to Fix It</title>
		<description><![CDATA[Or: How you can learn to be better at marketing from the mistakes of others.
In the wake of the US automobile manufacturers&#8217; pleas for yet another bailout, a great marketing lesson can be learned. Three articles featured on the Huffington Post together create a very compelling picture for not only what is wrong, and what [...]]]></description>
		<link>http://www.anadguy.com/2008/11/16/how-bad-automobile-marketing-ruins-a-countrys-economy-and-how-to-fix-it/</link>
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		<title>An Old Layout</title>
		<description><![CDATA[Eighteen years ago I came up with an ad layout for Torres wine while working at an ad agency that held the account. It was one of three concepts I developed that I felt really proud of—so much so that I've consistently shown the rough comp in my portfolio at practically every job interview since [...]]]></description>
		<link>http://www.anadguy.com/2008/10/21/an-old-layout/</link>
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		<title>But Microsoft doesn&#8217;t make PCs&#8230;(updated)</title>
		<description><![CDATA[You&#8217;ve seen the new Crispin, Porter + Bogusky campaign for Microsoft, first the Bill Gates/Jerry Seinfeld roadshow followed by the supposed next phase of the plan, the cavalcade of real people and celebrities claiming to be &#8220;a PC.&#8221;
This first came to my attention with the cover of Fast Company&#8217;s June 2008 issue that pretty clearly [...]]]></description>
		<link>http://www.anadguy.com/2008/10/03/but-microsoft-doesnt-make-pcs/</link>
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		<title>Why Movie Marketing So Often Sucks! (updated)</title>
		<description><![CDATA[Millions of dollars are spent each year producing and marketing movies. By some schools of thought, whatever the size of the production budget, the marketing budget should equal that. This is definitely true of bigger budget films above the $60 million level. So, a lot of money is spent by Hollywood trying to get people [...]]]></description>
		<link>http://www.anadguy.com/2008/08/13/why-movie-marketing-so-often-sucks/</link>
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		<title>Movie Theaters, America&#8217;s One True Place of Worship</title>
		<description><![CDATA[&#8220;Television will kill the movies!&#8221; That&#8217;s what Hollywood was afraid of in the 50s. That&#8217;s when wide screen &#8220;epic&#8221; film formats were developed and movies like Cleopatra and Ben Hur came to represent the movies. The idea was that filmmakers had to come up with something that would clearly draw audiences away from television otherwise [...]]]></description>
		<link>http://www.anadguy.com/2008/08/05/movie-theaters/</link>
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		<title>What is&#8230;?</title>
		<description><![CDATA[&#8230;Direct Mail
Direct mail is a slice of the &#8220;direct response&#8221; pie and literally consists of communication pieces that are mailed directly to people considered to be part of an advertiser&#8217;s target audience.
Direct mail concepts fall somewhere between print and broadcast in that they require concepts that work sequentially, almost like a slide-show that presents parts [...]]]></description>
		<link>http://www.anadguy.com/2008/07/14/what-is/</link>
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