Apollo Lager – Tang

This is another spec TV spot I directed, based on a concept I developed for Apollo Lager.

This concept plays with the idea that perhaps Professor Heywood Floyd, in the fantastic 2001: A Space Odyssey, had actually had a beer or two and that’s what had caused his nap on the iconic Orion space shuttle.

This was shot on 16mm film and edited on the Media 1000.

Apollo Lager “Tang” spec TV commercial.

30 seconds

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